20 February 2017
AFerry is the World's Leading Ferry Website and the industry frontrunner in booking technology. 2017 sees an upgraded website and application, giving aferry.co.uk a positive launch to the year.
AFerry's upgraded website now shows all the booking and route options on one screen so the customer can select the right company and the right route at the right price. These improvements have seen the development of a new online messaging system through the `My Account' facility which allows customers to amend or cancel a booking or just send a query to the skilled customer service team.
Another new feature for 2017 on the website is the `Different Return Details' button, an "open jaw" facility that has been requested by customers. It is very handy for all travellers - whether business or leisure - whose itineraries may not allow travel in and out of the same port.
The "Reviews" section of the site allows clients to post their independent reviews of routes and ferry companies online, and along with the "Routes" section helps the potential customer decide on a ferry company or destination they may not have experienced before.
The past year has seen an expansion in the number of routes on offer on the site, increasing to over 2,000 using 150 different operators worldwide enabling ferry travel to be booked from Japan to Scandinavia, America to Australasia or simply to France or Ireland.
The upgraded AFerry app has also improved usability. 2016 saw 600,000 downloads and the achievement of a four star rating - and it just got even better. The new 2017 version has the ability to remember the user so there is no need to log in every time. Quotes can be stored and revisited at a later date, ensuring subsequent bookings are quicker and easier. Previous bookings and searches are also displayed, allowing ease of repeat reservations. The app can be downloaded from the App Store or Google Play and as an incentive, if users register before 30th June 2017, they will enter the draw to win an Apple Watch.